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BioLite's Ethan Kay in Harvard Business Review

April 02, 2013

Mythbusting the Poverty Premium

Check out Ethan Kay's recent article in the Harvard Business Review, discussing the issues surrounding "The Poverty Premium:" The myth that poor people in emerging markets pay a premium on everyday goods - and that large multi-national corporations have a market opportunity to close the gap.

Poverty Premium Analysis Harvard Business Review

Click here to read the full article, available to non-subscribers only through

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